(See my biography page for more information).


Publications:
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Article: Print

$US10.00

Article: Electronic

$US5.00
Social Media Branding Strategies for Higher Education: Comparing Facebook Pages and Web Sites

Through a content analysis, this study looks at 36 universities/colleges listed as being "Up and Coming Schools" in a major U.S. publication and compares their Facebook pages and Web sites.

Article: Print

$US10.00

Article: Electronic

$US5.00